Heartoberfest 2023 & 10th Annual Online Auction

Save the date for Heartoberfest and our 10th Annual Online Auction Oct. 12-15, 2023!

We’re bringing you 4 days full of FUN as we go back to our Texas roots during this year’s Cowboy Corral event! Stay tuned as we unveil the schedule of events and share all the ways you can get involved.

Money raised from Heartoberfest will go toward Through the Heart’s pregnancy loss programming, including Comfort Kits and printed educational materials. Your support will allow us to help grieving parents here in the Annapolis area and across the country!

In 2022, you helped us raise a Heartoberfest-record $7,715! We hope you will join us this year as we work toward a goal of $10,000!

We are currently accepting sponsorships for this event! If you are interested, please see the information below and fill out the online form.

Thank you for your support!


Dear Community Partner,

Through the Heart invites you to join our 10th annual Heartoberfest as an event sponsor. Our theme this year is Cowboy Corral and the event, which will be held Oct. 12-15, 2023, will be highlighted by our annual online auction and a Texas Tailgate party. We are raising funds to support & expand existing pregnancy loss programs, including Comfort Kits, educational materials, and online resources.

Every year we help thousands of parents who are going through one of the worst moments of their lives but we can’t do it alone.

Heartoberfest provides you an opportunity to promote your company while supporting women, couples, and families experiencing pregnancy loss. You will reach a local and national audience, including:

1,000+ people receiving a postcard mailer

2,300+ people on our email list

3,700+ people following us on Facebook, Twitter, and Instagram

Plus countless people visiting our website and the online auction.

Through the Heart has become not just a shoulder to cry on, but a leading voice in the pregnancy loss community, contributing to publications such as Parents Magazine and appearing on television shows including Good Morning Washington.

Please complete the online registration form to secure your sponsorship.  Thank you in advance for your consideration & your dedication to helping so many grieving parents and families!

With gratitude,

Karen Kelly, Co-Founder/President & CEO


A huge thank you to this year’s sponsors!